11/27/2017 0 Comments CONSISTENCYBiggest most valuable lesson I learned in biz this year. How essential consistency is! Going to create a blog on this very subject soon. In a nutshell consistency is as important as communication. If you're posting images, advertising and promoting with high quality images then that's EXACTLY what every model or client should expect if you photograph them. There should never be a model who sees high quality images, books a shoot and then receives a visibly lower quality. No different than my styling services. Model's that book me to do hair see high quality examples of my styling and they can be confident the quality won't vary from client to client. Or shoot to shoot with them. If they loved their styling before, because I'm consistent they know they'll love it every time, every shoot. To me it's basically false advertisement to those who've never worked with you, to see high quality images and you can't guarantee that for them. Researching a photographer before booking a shoot means you care about the quality. Not researching to find out how much fun they are. Fun means ABSOLUTELY nothing without high quality. Just like communication means nothing without production. If I research a photographer and like what I see and see nothing but high quality images, then from our shoot receive lower quality images, it's equally as bad as working with someone before who produced high quality then turns around and produces low quality our next shoot. Can't get that day back. Can't get that shoot back. Can't get my time styling and posing back. Can't get my money invested in wardrobe back. And whatever specific plans I had for the images, such as publication are ruined. I can do very little to nothing with low quality images. Thing is, it isn't about style and personal taste. Out of focus, unclear images have nothing to do with style of photography or personal taste. No amount of editing can make an unclear image, clear! Horrible lighting has nothing to do with style, it has everything to do with quality! Editing only the face and not all the skin on the body that's visible isn't high quality. Leaving harsh shadows under eyes isn't high quality. Editing one image flawlessly and not all the images in that set, isn't high quality. Lighting is so major in photography. I've had a photographer take images so well lite that not only were they clear and totally in focus but they needed almost no editing. No harsh shadows under my eyes because the lighting was so bright and even. Then I've had a photographer with all this lighting an equipment take images that ended up needing a ton of editing. Some times it's not only the same me but also the same exact location or set. 2 different photographers, 2 different shoots, same me, same location yet high quality edits produced verses low. If you're not passionate about pinup it'll show and I say why shoot any style you're not passionate about in the 1st place?! Rushed edits show they were rushed. If you are passionate about pinup then you won't be rushing edits, you'd take your time until they are flawless. This year I worked with like 2 photographers for the 1st time and was disappointed in the results. The high quality I saw when researching them was not what I received at all! What they post and advertise with isn't the same as what they can guarantee everyone. I shot with a photographer last year and images were good enough for me to book a 2nd shoot. The edits were so horrible from the 2nd shoot that I still haven't posted a single shot!!! If your best work is done only at your studio DON'T agree to shoot elsewhere! If you produce your highest quality outdoors then why are you booking indoor shoots?! How simple is it to decline shooting at certain locations because YOU know you aren't prepared or capable of producing high quality there? It's like a model showing me a hairdo, asking if I can do it well. I say yes knowing damn well I can't do that exact style to a high level of quality, yet I still book the shoot. Uncool and unfair to them. If you research my modeling work you'll see different styles of photography. You'll see different styles within different era's. You'll see skilled facial expressions and poses. You'll see tons of high quality images taken of me by different photographers. What you see as far as my styling and skills is EXACTLY what I'll be bringing to the table EVERY shoot! I don't shoot anything modern BECAUSE I'm far from passionate about it. No motivation what so ever to style myself in a modern look and do modern facial expressions and poses. No inspiration unless it pinup or vintage. So I simply don't and won't shoot modern. Why anyone who's an artist or offers services would be ok providing low quality and having low quality examples of their work out there, is totally beyond me! I want ONLY high quality examples of my work that I'm proud of, out there. It's like when dolls take horrible cell pics that don't flatter them during my academy shoots, then post tagging me! Oh hell no, PLEASE don't! No desire for my name to be associated with anything low quality. It will NEVER help my rep as a stylist nor bring me new clients if they see a bad picture of my styling. Without consistency in the quality YOU produce I personally can't and never will consider you a professional. Pros care about the quality they deliver. They care about every model or client being satisfied. They care about the rep they're building. They would never have low quality examples of their work floating around social media. Consistency with quality is part of the definition of a true professional! I can name 5 top pinup photographers right now that I've NEVER ONCE seen a single low quality image of their work posted. Every shoot, every single model or client gets high quality images, period! They advertise with high quality and that's what they provide everyone! If it's because you have no passion for pinup. If it's because you've gotten too far behind on edits. If it's because you continuously book shoots without scheduling time to edit. If it's because you agreed to shoot at a new location. WHATEVER the reason you're producing low quality or a lower quality,... eliminate those things, alter your process, make some changes or simply STOP until you can be consistent! False advertising isn't cool. One shoot high quality, next low quality isn't cool. It can't possibly be equal trade if one person is bringing high quality to the table and the other isn't. Has nothing to do with style! EVERYTHING to do with quality! Pinup Talk host Dianna Prince Lucille Ball
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